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Guesting & Cross-Promotion
Guesting & Cross-Promotion

Being a guest on a podcast allows you to speak directly to new podcast listeners. Guest podcasting is advantageous if you have your own podcast, as the audience are already listening to podcasts so they're likely to subscribe to your podcast as they're interested in the subject. Cross-promotion is one of the most effective means of growing a podcast because you are marketing to individuals who are already podcast listeners.

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